Nissan Rebrand

Nissan is moving to an electrified world. Our task was to reimagine their logo, to fit their Japanese heritage as well as the future they wish to create. This new logo is their stamp on that future, of a better, cleaner world.

Agency: TBWA\Chiat\Day\Global
CCO: Chris Garbutt
ECD’s: Chris Rowson, Mark Sheldrake
Creatives: Louis Prenaud, Seokmin Hong
Directors: Elastic.tv

Nissan as a brand stands for technology that moves you. It brings you to life every time you drive. This brand identity film launches our new logo by awakeni...
 
 

The film